27 January, 2012

Apple has surpassed its own record of financial

The American corporation has beaten Apple's own financial records. In the first quarter ended December 31, 2011, revenues increased by 73%, to $ 46 billion increase in revenues basic Apple provided iPad sales and iPhone 4S.

Apple is reported for the first fiscal quarter ended December 31, 2011. As the result Apple has set the absolute record of financial, increasing revenues for the three months to 73%, to $ 26.74 billion a year earlier to $ 46.33 billion net profit for the period Apple has also reached an unprecedented high level, reaching $ 13.06 billion index has increased by 118%. "We are shocked by our outstanding results", - said CEO Tim Cook, adding that "the pace of development of Apple extremely intense" and that the companies are developing several new products.
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The main growth in revenues in the first quarter, Apple iPad sales and provided an updated iPhone. Despite the fact that 4 October the company presented no long-awaited 5-th version of the smartphone, but its improved version - iPhone 4S, in the last quarter, Apple sold a 128% iPhone more than the previous year - 37.04 million units. In addition, the sharp increase in sales of iPad - during this period, Apple sold 15.43 million tablets. The growth rate was 111%. According to Tim Cook, "last year was the year of iPad, and the second time in a row." Mr Cook also suggested that "the day will come when the market will exceed the volume of tablet PC market." In this connection, Apple said the evidence that «iPad absorbed fraction of Mac». In the first quarter were sold 5.2 million PCs Mac. The index increased by only 26% compared with the previous year. Also, low sales figures have been media player iPod Touch - 15,4 million.

The results presented above were not only the expectations of the market, but also their own forecasts Apple. Thomson Reuters analysts have assumed that the manufacturer will provide revenue of $ 38.8 billion, in turn, Apple predicted that total revenue in the first quarter of $ 37 billion, "This shows that the business model Apple has a long-term driving force Even without Steve Jobs "- believes Keith Goddard, head of the investment fund Capital Advisors. It should be noted that for the first three days of sales iPhone 4S, available in stores nine days after the death of Steve Jobs (October 14), the world was sold 4 million smartphones this model. It was a record figure in the history of iPhone.

Immediately after the submission of a report for the first quarter of the value of Apple shares on the NASDAQ rose by 7% to $ 420.5. Company's market capitalization reached $ 391.9 billion

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